Strategy #7: Get Real Feedback

Receive objective feedback from a third-party expert in executing customer interviews. The investment of hiring a third-party expert impresses the majority of customers, and gives you critical insight and information that will lead your customers to becoming happier than ever before. Only 4% of dissatisfied customers will actually complain. Does your customer feedback program enable…

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Strategy #5: Train Your Team in Sales and Service

Strategy #5: Train Your Team in Sales and Service I mean by sales and service professionals. Not just the way you’ve always done it. We can’t have product pushers, over-sellers, order takers, or anything other than dedicated SOLUTION PROVIDERS. Solution providers that really listen, consult and advise with the customer. Be a resource that they…

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Strategy #1:  Be Crystal Clear on What They Will Get, and Make Certain They Get MORE

We’ve all heard about ‘under promise, over deliver’, but do you actually do it?  How much time do you spend thinking about this and the possible ways to make this standard practice in your company? If you exceed expectations, your customers will want to re-invest again and again, and likely have a bunch of referrals…

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